Culture  /  Obituary

How Long Will We Care?

A music critic assesses Elvis Presley's influence on popular culture.

Where were you when Elvis died? What were you doing, and what did it give you an excuse to do with the rest of your day? That’s what we’ll be talking about in the future when we remember this grand occasion. Like Pearl Harbor or JFK’s assassination, it boiled down to individual reminiscences, which is perhaps as it should be, because in spite of his greatness blah blah blah, Elvis had left us each as alone as he was; I mean, he wasn’t exactly a Man of the People anymore, if you get my drift. If you don’t I will drift even further, away from Elvis into contemplation of why all our public heroes seem to reinforce our own solitude.

The ultimate sin of any performer is contempt for the audience. Those who indulge in it will ultimately reap the scorn of those they’ve dumped on whether they live forever like Andy Paleface Warhol or die fashionably early like Lenny Bruce, Jimi Hendrix, Janis Joplin, Jim Morrison, Charlie Parker, Billie Holiday. The two things that distinguish those deaths from Elvis’s (he and they having drug habits vaguely in common) were that all of them died on the outside looking in and none of them took their audience for granted. Which is why it’s just a little bit harder for me to see Elvis as a tragic figure; I see him as being more like the Pentagon, this giant armored institution nobody knows anything about except that its power is legendary.

Obviously we all liked Elvis better than the Pentagon, but look at what a paltry statement that is. In the end, Elvis’s scorn for his fans as manifested in “new” albums full of previously released material and one new song to make sure all us suckers would buy it was mirrored in the scorn we all secretly or not so secretly felt for a man who came closer to godhood than Carlos Castaneda until military conscription tamed and revealed him for the dumb lackey he always was in the first place. And ever since, for almost two decades now, we’ve been waiting for him to get wild again, fools that we are, and he probably knew better than any of us in his heart of hearts that it was never gonna happen, his heart of hearts so obviously not being our collective heart of hearts, he so obviously just some poor dumb Southern boy with a Big Daddy manager to screen the world for him and filter out anything which might erode his status as big strapping baby bringing home the bucks, and finally being sort of perversely celebrated at least by rock critics for his utter contempt for his audience.